VISIT FROM MUSIAD BURSA

About MUSİAD;

Strategic planning is a process in which an organization defines a bold vision and creates a plan with objectives and goals to achieve that envisioned future. A good strategic plan defines where the organization is heading, how it will succeed, who will be responsible for what, and how strategies will be reviewed and adapted.

Founded in 1990 with a bold vision, MÜSİAD has today become one of the most widespread businesspeople’s organizations in the world, with thousands of members across the globe.

With its growing influence each year, its disciplined way of conducting business and management approach passed down from one generation to another, it continues to enhance the vision that will carry it into the decades ahead. Since its establishment, MÜSİAD has consistently developed its strategies, built and implemented strategic plans, and after each general assembly has made it a strategic stance to review these plans in light of changing external and internal factors.

Most recently, during the General Assembly held on April 28, 2023, the newly formed Executive Board 40% of which was renewed under the Presidency of Mr. Mahmut Asmalı prioritized the review of the strategic plan.

In this context, through the Strategy Workshop Camp held on May 19–21, 2023, an intensive process was carried out, and within a short period, the review activities were completed. Strategic priorities, strategic goals, main activities, and sub-activities with their respective budgets, valid for the entire organization, were determined and put into practice. The main purpose of the strategic planning process is to ensure that all activities within MÜSİAD are carried out in line with the strategic plan, and through performance management, to strengthen institutional capacity and create a sustainable structure.

For institutional continuity, MÜSİAD has extensively utilized past studies conducted within its structure, integrating and adapting up-to-date analyses and evaluations that remain relevant.

As Hacı Hasan Oğulları, we participate in MÜSİAD organizations and the biennial MÜSİAD Expo Export Fair to develop our baklava exports, reach new countries, and connect with new customers. We closely follow MÜSİAD’s events and activities.

MÜSİAD Bursa visited our 10,000 m² facility, the largest baklava and kadayıf production plant in Turkey and in the world, operating in compliance with international standards. We were delighted to welcome them.

We would like to thank MÜSİAD Bursa President Mr. Alparslan Şenocak and his team for their kind visit.